Anonymous data collection
In principle, you can visit the SPRINGER AKTIV AG website without telling us who you are. We only learn the name of your Internet service provider, the websites from which you visit us and the websites you visit on our site. This information is analysed for statistical purposes. You remain anonymous as an individual user.
Collection and processing of personal data
Personal data is only collected if you provide it to us voluntarily, for example to carry out an order, a survey or when registering for personalised services. As part of the personalised services of SPRINGER AKTIV AG, your registration data will be processed, subject to your consent, for the purposes of advertising and market research as well as for the needs-based design of electronic services. Furthermore, if you have given your consent, the information you access when visiting the SPRINGER AKTIV AG pages will be combined to form a user profile in order to be able to offer you personalised advertising. This data is transmitted in encrypted form in order to prevent misuse of the data by third parties.
Use and disclosure of personal data
The personal data collected on the SPRINGER AKTIV AG website will only be used without your consent for contract processing and handling your enquiries. In addition, your data will only be used for advertising and market research purposes and to customise the electronic services of SPRINGER AKTIV AG if you have given your prior consent. Your data will also only be used for personalised advertising if you have given your consent. Since consent to the use of your data for the aforementioned purposes may also include the transmission of your data to the companies of the Springer Group and to the Springer partners you have selected, your data may also be passed on to these organisations. Otherwise, your data will not be passed on to other third parties. You can of course revoke your consent at any time with effect for the future.
External links
For your optimal information, you will find links on our website that refer to third-party websites. If this is not obviously recognisable, we will point out that it is an external link. SPRINGER AKTIV AG has no influence whatsoever on the content and design of these pages of other providers. The guarantees of this data protection declaration therefore naturally do not apply there.
Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc ("Google"). Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. However, if IP anonymisation is activated on this website, your IP address will first be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to analyse your use of the website, to compile reports on website activity and to provide other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link [The current link is http://tools.google.com/dlpage/gaoptout?hl=de].
Legal information for lawyers on this website
In the event of competition law or similar problems, we ask you to contact us in advance to avoid unnecessary legal disputes and costs. The cost note of a lawyer's warning without prior contact with the managing director will be rejected as unfounded in the sense of the duty to minimise damages. We will have abusive warnings prosecuted under criminal and civil law.
Further information and contacts
If you have any further questions on the subject of "Data protection at SPRINGER AKTIV AG"
If you have any questions, please contact our company's data protection officer. You will find the contact address below. There you can enquire which of your data is stored by us. In addition, you can send information, deletion and correction requests regarding your data and suggestions at any time by e-mail or letter to the following address.
Data Protection Officer:
Joachim Kramer
Data protection Kramer & Kramer GmbH
E-mail: info@datenschutz-kramer.de
EN 
DE